e-marketing strategy

You are competing for the attention of your customers not only with your business competitors, but also with millions of other sites on the world wide web.

Oryx specialise in thinking beyond the square when it comes to marketing your web site. We brainstorm ways with you to promote and market your site economically to reach your customers and devise an e-marketing strategy to help drive your business.

The main purpose of web site marketing (e-marketing) is to attract visitors to the site, then to generate sales, so don’t let your site be like a pile of brochures in a store room, gathering dust!

There are many ways to use internet marketing for your site and the more you undertake, the greater the traffic you can expect. The best strategy is to have a multi faceted approach, developed from a carefully planned programme covering a variety of internet marketing techniques, suitable for your business and objectives.

Combining methods such getting listed on the search engines, email newsletters, on-line advertising and sponsorships, off-line advertising and direct marketing, postcards promoting your site, signatures on your emails, news releases and many others.

Basically there are no magic bullets. Beware of those who offer them and of those who offer guarantees (“Beware of SEO's that claim to guarantee rankings, or that claim a "special relationship" with Google, or that claim to have a "priority submit" to Google. There is no priority submit for Google." Google Information for Webmaster).

It takes planning and an investment, at least of time, to make your website work for you with internet marketing.

Contact us and we will work with you to put together a carefully planned e-marketing strategy and programme.